Date: Festive Season 2022/2023 - ongoing
Location: main window displays - Hermès London Bond Street, London Sloane Street, London Royal Exchange and Dublin
This Christmas we were delighted to be invited by Hermès to design its 2022 festive window concept for its UK and Ireland stores. A series of artistic window displays and in-store installations were created to celebrate Hermès’ 2022 theme ‘Lighthearted!’ Through the concept, The Tail of the Ocean Carousel, we take the viewer on an aquatic adventure, crafting an undersea tale in line with the brand’s signature equestrian roots.
The exclusive 'saddle flower', constructed with horseshoe-shaped elements, together with metallic turritella shells and a ‘paper-cutting horse’, in which the plants spread like sprawling wings or streaming tresses within a whimsical narrative, reflect the equestrian heritage of Hermès. The process of colour-layering is key to the shimmering and glossy surface, in tribute to the exquisite craftsmanship of Hermès.